Bennie Tay

Learn how social media works for your sales funnel

How To Move A Lead Down Different Stages of Marketing Funnel

By definition, a marketing funnel is a strategy or framework designed to turn cold audiences into long-term customers by funneling them through 4 different stages – awareness, interest, desire, and action (AIDA). The name funnel comes from the shape of a funnel where you begin with a large audience that you filter out some when they go through …

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